Pierce Footwear est 2011

After suffering a life-changing accident, founder, and World-champion athlete, George Pierce needed a performance shoe that would be easy to take on and off to help him save time in shoe transitions during elite duathlon competitions where racers change shoes for running and biking. The patented SpeedLatch ™ system not only saves minutes in transition areas, it is also popular among people with disabilities, back problems, and arthritis, making it one of Bowwow's most anticipated retailer collaborations.

More than a Beginning in 2025...

Expertise in Performance Footwear and Dog Style

Founded in Bend, OR

(aka "DogTown, USA")

#1 Home to past Olympians

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Watch George Pierce's life-changing story

K-9 Kings est 1996

J.D. "JD" Platt is a world-class K9 entertainer and trainer, renowned for his high-energy Disc Dog Show performances. A former top-ranked ski racer and professional snowboarder, he competed in the Winter X Games, U.S. Open, and World Cup circuits, even inventing the “Lien Dracula” trick.

Since 1996, JD has dominated the K9 performance world, winning multiple state and national Disc Dog titles and appearing on Animal Planet’s Pet Star and CBS’s Greatest American Dog.

As KEEN Footwear's all time top Ambassador, JD performed over 150 sold-out, KEEN-titled, Disc Dog shows annually, while also finding the time to launch JD Paddleboards, the first paddleboard designed for dogs, cementing his legacy in both action sports and K9 entertainment.

Randall Barna is a pioneering pedorthist, inventor, and founder of the Footform® Performance Orthotics Labs, revolutionizing orthotic fabrication with innovative biomechanical solutions.

A Board-Certified Pedorthist, Barna developed Gaitmold™, a patented system that creates 3D foot impressions in dynamic, gait-simulated motion to enhance orthotic accuracy.

His Footform® system, designed for crafting visco-elastic polymer orthotics, is marketed nationwide.

Another of Barna’s groundbreaking inventions, the BioArch 3 arch support system, was licensed to a company owned by Robert Cook, MD, orthopedic surgeon for the Portland Trail Blazers. Used widely in the NBA, collegiate sports, and Olympic volleyball teams, it is now sold as the Footform® Match-to-Fit Orthotics System.

With expertise in biomechanical design and model-making, Barna continues to push the boundaries of orthotic and footwear innovation.

Randall Barna Epic Pedorthist and SUP Pioneer

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