The answer: the right size Bowwow shoe  is perfectly proportioned in length, width and arch contour. The Bioform Insole contour fit is engineered by Randy Barna Sports, Inc. and profoundly, it’s the real natural shape that’s akin to all feet of each Bowwow size.

Designed for comfort and performance.

Shoe sizes, since the beginning of shoes, have been fit by length and width. Two-dimensional. And while these fit parameters are very important to a basic fit, arch contour fit (the third dimension) is what provides comfort that is truly remarkable.

Remarkable fit is noticed immediately when a person slips into a shoe and stands on it. That first impression elicits a decision to buy or object. If there are objections, they are extremely difficult to overcome.

Barna's patented Gaitmold™ device, creates a natural footprint that is balanced and pressure equalized as a foot moves through its gait cycle. Analyzing tens of thousands custom client orthotic measurements, Barna discovered certain dimensions that are akin to all feet in each size.

Each pair of Bowwow insoles are designed and tested made with these proprietary dimensions creating the "Bowwow Remarkable" fit.